Are you ready to plunge into the heated debate of Master Reseller Rights in network marketing? Join us as we untangle this perplexing concept that's causing a buzz in the online space.
MRR, a model where someone purchases a course, provides a blueprint to build an online business, then resells it for a one-time fee, pocketing all profits from subsequent sales. We're just as baffled as you are, and we've got questions - lots of them. Tune in as we dissect the ethics and potential implications of this controversial practice.
But the conversation doesn't stop there. We also delve into the art of building a lasting business in the network marketing and direct selling industry. We'll walk you through the critical components of trust-building with your clientele and how to safeguard your business reputation. We'll also be talking about the importance of promoting only high-quality products and the power of authenticity in every sale you make. We're not just giving you theory - we're sharing practical tips rooted in our experiences. So, buckle up for some real talk about the world of online marketing. You won't want to miss this!
Are you ready to plunge into the heated debate of Master Reseller Rights in network marketing? Join us as we untangle this perplexing concept that's causing a buzz in the online space.
MRR, a model where someone purchases a course, provides a blueprint to build an online business, then resells it for a one-time fee, pocketing all profits from subsequent sales. We're just as baffled as you are, and we've got questions - lots of them. Tune in as we dissect the ethics and potential implications of this controversial practice.
But the conversation doesn't stop there. We also delve into the art of building a lasting business in the network marketing and direct selling industry. We'll walk you through the critical components of trust-building with your clientele and how to safeguard your business reputation. We'll also be talking about the importance of promoting only high-quality products and the power of authenticity in every sale you make. We're not just giving you theory - we're sharing practical tips rooted in our experiences. So, buckle up for some real talk about the world of online marketing. You won't want to miss this!
Welcome to Rock's Talks, the podcast that helps network marketers grow their business on social media. I'm Roxanne Wilson, social media network marketing coach, with nearly a decade of experience in the space, as well as television and radio experience, and a passion to really help you and empower you to be the best network marketer you can be, which means knowing yourself and knowing your brand.
Speaker 2:And I'm Taryn Soa, your social media sidekick. I run all things behind the scenes at Rock's Talks, While being the right hand woman to Roxanne, I also strategize and manage our full social media plan. So I would love to share with you the tips, the happenings, all the things going on in the social media world.
Speaker 1:Each week, we're here to give you the latest and greatest direct selling, social selling, network marketing, whatever you like to call it. The end game is for you to really understand your business, understand yourself and your brand and to rock it on social media. You know, terri Bear Taryn, at my heart, you and I were talking about, like um, reality TV before we came on, and I'm obsessed with Love Island right now. That's like my jam, and you're watching the old Love Island on Netflix and I'm watching the new ones on Peacock that come out.
Speaker 1:This is the finale week by the way, you asked me a question, remember you asked me. Would you ask?
Speaker 2:Would you ever go on one of those shows?
Speaker 1:And I said you know, love Island is not my generation. I'm well beyond that. So would I do that? That's not really my generation. To go on like Love Island and walk around in a bikini all day long and do kissing games and sleep with different guys and maybe get in the highway that's not really my generation.
Speaker 2:But I do love Love Island. You don't want to try to do the sexiest car wash dance.
Speaker 1:No, or the heart rate challenge, where you're doing like teases, no, that like power to those ladies and that generation. But it made me think of the fact that there are different things that different generations will get behind.
Speaker 2:Oh, okay.
Speaker 1:Yeah, and when you think about, like network marketing, direct selling, this space, there's some things in some ways that are definitely like what? Who would do that? That's kind of antiquated, but it depends on, or who would do that Like, or wow, that's so modern. Where am I going with this? There's something going on right now that is divisive or, as they would say in the UK, divisive. What I think that's how they'd say it. I have no idea. I thought we could avoid talking about it, but it's kind of like me trying to avoid talking about Love Island. And then I finally confessed on my stories the other day that I love it so much because I do. I cannot wait till six o'clock really 5, 30 when they post it on Peacock so I can watch it live, so I can watch the news episode. And on Humpty Wednesdays I'm annoyed because there's nothing new. So we have to talk about MR R R, r, r, r, r, r, r R R.
Speaker 2:I had to Google what this was.
Speaker 1:Yeah, I've been getting asked about it a lot and also have been told many a story about the divisiveness the divisiveness that this is causing on teams. So we need to talk about this dang thing.
Speaker 2:Let's go down this rabbit hole. So should we say what it is for those who don't know, because I also didn't know.
Speaker 1:Yeah, and I'm not educating you to yeah, we're not educating you to go down the path.
Speaker 2:but, MR R R R R R, we're just going to give you a quick so you kind of know what we're you know you get it.
Speaker 1:What the heck we're talking about? Mrr is master reseller rights, and what it basically is is someone which I actually would like to interview, the person who started this bullshit. How do you really feel about it, roxane? Okay, so someone put together a course that's all about how to build your business online, or like how to start a course or promote a product, okay, and it literally goes down and gives you the details like from like email marketing Does this sound familiar?
Speaker 1:Social media, funnels, all this stuff that, oh ironically, people like I talk about but actually like coach right, and now someone took this, made it a course of some sort and then said, hey, so it'd be like hey, taryn, this is a great thing. This is like if you want to start your online course, you want to be this. This is everything you need for it. I'm going to give you the whole blueprint to do it. I'm going to charge you $500 to do it, to buy it one time fee of $500, or you can do like a monthly thing. But here's the really cool thing, taryn you can actually take what I've given you and then you can sell it to a bunch of people as well, too.
Speaker 2:Okay.
Speaker 1:Okay, and you get a hundred percent profit.
Speaker 2:Mm-hmm. So it's different than affiliate marketing, where you share someone's course and you just get like a chunk You're getting, you buy it and then you get 100% profit.
Speaker 1:Okay, which is why I need to meet the first person, because I'm what was in it for them. They're not getting any commission at all off of the other people, and then they're just saturating the market. You know what I'm saying? I'm very confused. You get me Is that weird.
Speaker 2:It is weird especially. I mean they have to be asking a bigger chunk could change. So it's like are they selling a $900 course?
Speaker 1:They're selling it for $500 and then the so I sold it to you and said you sell it to everybody? Go sell it For how much? $500. I don't understand either that part, like the nuts and bolts. I would like to have a person who started this. Also, I don't know the quality of any of this. Let me just say that I just know that these are, I've seen, like the section one, section two Okay. So as a result, a lot of network marketers and I should say non-network marketers are jumping on this bandwagon big time. I sent you that promo that girl was doing. Did you see it in your Instagram? So you'll take a look at it. Somebody's like oh, here's me just to making money and people are bragging about making like $5,000 in a month already just from doing this thing, from selling this to other people, and people are jumping on the bandwagon and buying it.
Speaker 2:So the thought behind it for the person who gets the rights is they don't have to create the thing.
Speaker 1:Right, you don't have to make anything. Just sell the thing that someone else made. You probably don't even know who made it and just sell it to much people.
Speaker 2:Do you have some more service?
Speaker 1:No, you just sell it. You just sell it for $500.
Speaker 2:Okay, so I need to hear it all. Is it time for a rocks?
Speaker 1:rant. Well, here's the thing. Okay, first of all, I am not surprised, and I have a lot of direct sellers and big team like team leaders are up in arms about this because their people are they're like pausing growing the business and actually like fundamentally talking about their hero product or whatever to stop and be like, oh my gosh, buy this course where you can find out how to do this. And then you've got all these people who are now like I'm going to create an online course, cause I have this thing and I'll create this online course, which we know most people who buy it are not going to buy, not actually going to do the online course. It's not going to happen.
Speaker 2:They're not. They're not guys. I've been behind a lot of businesses, even if it's an amazing course.
Speaker 1:And secondly, if you haven't already done the work to know what your zone of genius is, why do you think that this like cookie cutter thing is going to make you realize I need to create a course on such and such? And I hate to say it, but do you even know what you're talking about?
Speaker 2:Anybody can be an expert these days.
Speaker 1:And that is what this is preying on, in my opinion, in a big way right. I'm not surprised that network marketers are glomming on to this for a couple of reasons because it is harder now to sell things than it was a few years ago, and people don't like hard, they like easy. And the second thing is because already, when you're network marketing, you didn't make the product that you are selling, so why does it bother you to sell someone else's course?
Speaker 2:Course, that's what I was going to say.
Speaker 1:Mm-hmm, and this is why I've. This is why I tell people I'm like, well, obviously, network market, enjoy, like you didn't create your product anyway. Yeah, Even if I had like a like a general store at a friend who used to have a general store, like the store was hers and she decided what she put into it, right, so at least the store in the brand was hers. And then of course she didn't make the merchandise, but still she had control over that. But when you're a network marketer and you join like a company, you didn't make the product, you didn't decide the branding. If you don't, if you're not in like in the rock-stocks community, you might not even know how to brand yourself on your own. You're branding yourself as the company. So you are prime for going. Oh yeah, I'll do this MRR thing. You were prime for it and you're making $500 a pop.
Speaker 2:And they're like, wow, if I could sell one thing for $500 versus having a hustle to sell one thing for 90 bucks and I get 20% 100%.
Speaker 1:So it's like it the math make, the math is mapping. It feels really good to you and I'm not sliding that If you go get your bag or if you want to get your bag. I just want you to think about a couple of things. At some point, the market will be saturated, right at some point, this course who knows how good or bad it is will be sold and offered to everyone. What is your plan at that point? You can't sell. This is the most like you know.
Speaker 1:When they talk about finding a good network marketing company, often it's said that it's good to find a consumable product. It's harder, I'm gonna say it, if you're selling something like atleisure wear. For my savvy and my Ziya's, ziya's, I only need a certain amount of sports bras, and so most people are not gonna buy 50s sports bras or buy one like we just don't need that, yeah, and so it's a harder. Sell, or jewelry those of you who sells jewelry like Park Lane, well, I only need so much of that. I don't run out of it, right? And if it's not, you want it to be quality, because it's not quality and I keep buying it. So there's a little bit, that's a more. I'm not saying don't do those companies, but it's a more challenging mm-hmm.
Speaker 1:When I buy something like tea, I run out of my tea. I need more about more of it. It's a consumable product, so there's a more guarantee of more frequency. As long as you encourage me, I'm encouraged to use it when you're buying a course. That's a one-time deal. You're literally saying, okay, what's my lifetime value? Like I'm gonna get all technical business school, but what's my what's? What is? What is Terence, lifetime value of the lifetime value of a customer? Well, if I'm selling MR, it's one I know I can get $500 from her and then we are done. So, yeah, it's great to get that $500 early, awesome, I got it quick.
Speaker 2:But you constantly need to be developing new relationships. Constantly which you do and your network marketing business. But it slows down eventually, right, and balances out, because then you have repeat customers, right.
Speaker 1:And you have referrals. Guess who's not gonna refer anyone to me? Terence, not, because Teran is going to go in and sell it herself and get $500 for it.
Speaker 2:Heck yeah. Why would you learn this course? Ah, who you don't have to learn it.
Speaker 1:I guarantee you people who are selling it have not gone through the 12, whatever. I don't know how many, how many, I don't remember how many, but I guarantee they've not gone through it. There's no way in hell. They've gone through it already.
Speaker 2:Mm-hmm, you probably only need the first lesson and then you're like, okay, got it selling this, or they just mimic what the person before them did.
Speaker 1:I don't even think they're going that deep, yeah so, but you're, it's a one-shot. It's like literally a one-night stand.
Speaker 2:Who just wants one night stands all the time. I mean, hey, if you do, that's fine, get it.
Speaker 1:There's nothing, you get yours. Get it However you want it. We're not judging it, we're just saying you don't go back to your one night stand. There was a set sex in the city episode where, like someone I can't remember who was, it was like you don't remember me. We slept together like X amount of years ago. And she's like, oh no, I should. Oh well, you and she didn't remember why they broken up until she had sex with me again.
Speaker 2:She's like, oh okay, yeah oh, yes, I've seen that episode and then it's just like oh yeah, like, oh, now I remember.
Speaker 1:Yeah, it's the same type of thing. Yeah, this one has eight modules and then a free community. So all I'm saying is this Are you sending?
Speaker 1:this to me. Let me see this. Oh yeah, I'll send it to you. I will send it to you. I'm sending it off of that Realized, shared with you, okay, yeah. So what I'm saying is this you do you, but if you're doing MRR, please don't lose sight of what you're doing in your business, because this will run out. It will run out. It is a fad that will run out, I guarantee it.
Speaker 1:It does feel a little slimy to me, I'm not gonna lie, I think, because it's like you're encouraging people to buy this thing and I just feel like, first of all, you're saying, okay, hey, here's how you can be proper, little like, I don't know, I guess, as a coach and I'm not being I promise, I'm not being Bitter, be your face. What I'm actually saying is you don't even know how good this product is and you're going out there and you're selling it to other people and saying, hey, spend $500. That doesn't feel right to me, it just doesn't. It doesn't. And I know you can give someone a course one of my. You give someone course, you show them exactly what to do, but it takes more than that. Everyone is different, so you're selling them a cookie cutter thing and saying, oh my gosh, here you go and you get all the profits and I'm just like I don't know. I mean, like I said, I think there's a community attached to it.
Speaker 2:I think about, feeling about it.
Speaker 1:yeah, I do and I do, and I think that we fight so hard to keep a good name in network marketing and direct selling. And I feel like this just preys on all the things that are not good about industry. I agree.
Speaker 2:No, it's fair. I mean, yes, the fact here is can you make money from this? Yeah, sure, 100%. Can you build a sustainable business from this? No, and I mean, if you wanna go the course route, so say you've been in network marketing and you're like now I kind of have a topic that I feel like I'm an expert on and wanna do a course, do your own course, exactly, and there's other ways to then build your business around this course, so you do have return customers and you can then build more monthly retention in.
Speaker 1:Yeah, yeah, this whole licensing thing is just exactly. If you think you've got it and you wanna build it, do it. I want nothing more than a network market, direct selling, to be like okay, I'm finding myself Stella's finding her groove. Figure out what it is you wanna do, whether it is continuing to do network marketing or to start your own blah, blah, blah and lean into it and do it. Not, okay, I'm buying the rights, but you're really not, because everyone's buying the rights. I could buy the rights and sell this. Everyone could sell it. Yeah, I'm buying the rights, I'm licensing this thing and I'm selling it as quickly as I can on social media. It just feels like you're taking advantage of the system.
Speaker 2:You are. And guess what, when that runs out and you're like okay, now I gotta find something else I can sell, your people are gonna go no.
Speaker 1:That is so true. She's spam. They're gonna trust you less because the credibility has gone down, and that is like the truth. I hear that all the time from people oh well, she sold this and then she sold this and I just I don't understand where she's going with it. This is kind of this where are you going with this? What does this have to actually do with you?
Speaker 2:Yeah, yeah, a good way to think about this. My thought kind of went to this so you guys, if you're on our email list, you've maybe seen us share other events, where we share and we're kind of selling a ticket to someone else's event. That is very different. We vet what we are going to share because we have built a trust with our email list and we're only gonna share things that we would recommend, or an event we're speaking in by wemenew Roxanne and that we recommend. So you trust us because, guess what, if we just shared all these crappy events, you'd be like well, roxanne's sharing this new event with me, that's gonna waste my time. I'm not gonna go Like, think about it that way.
Speaker 1:Right, the quality of the illusion is there. And also I think this like, if you think about it, you've never sold something like this before, you've never had a course, you've never done the thing, and now you're saying, hey, I have the golden ticket to how you do this. Like, where did that credibility? Like there's no credibility there. I did mention there's some drama. I'm not gonna go too much into it, but I will say this what's happening is people on teams are doing this and then they're posting it on their team pages.
Speaker 2:Like selling it to their team.
Speaker 1:Yes, yes, not the leaders, people on the teams, just selling it and posting on the team and it's causing a lot of drama. And again, I'm like when you do that, it does feel like you just wanna make money off of people. Yeah, isn't that what it feels like?
Speaker 2:Like you just wanna make money off of people. There's nothing genuine about it. You literally just want to make money 100%. Which you guys baseline for every business. Obviously you wanna make money, but there's other reasons.
Speaker 1:The transformation is huge, like I think about when I work with my clients and putting out products and course and stuff. I get giddy. Seeing y'all make transformation. That's what makes me happy. Yes, of course money is part of it and yes, keep paying me but and I should not buy it, but you feel good, like you feel good about it.
Speaker 1:Yes, and I know and there's also something about you know to get a little woo-woo about what you're putting out there. So if you are selling something and your energy around it is not genuine, the quality of what you're selling and offering is just not the same. I'm frozen again and I love this.
Speaker 2:You are. I like your face right now for the frozen look. It was a good one, really good one. But yeah, I agree, I agree, and people see right through that stuff. We're getting smarter and you know, maybe you'll trick a few people, but do you see what word I just used? Trick?
Speaker 1:Exactly? And how good does it feel to get $500 from your team, your sideline sisters?
Speaker 2:What the who are also trying out there, working their hardest to grow a business and get their feet on the ground. And then you, yeah. So the verdict is a big fat no guys, yeah.
Speaker 1:I'm not a fan and I'm not a fan and I'm not a fan. If you want to create an online course and you really want to do this, or they say, oh, you can use it on your business, y'all I have I can give you recommendations for experts, true experts that, on a daily basis, are all about how to create online courses. Take that $500 and put it towards them. Go to a James Wedmore I did James Wedmore he's amazing Do his digital course and literally and I'm telling you this without, like, I'm not getting, I'm not an affiliate for him I'm just telling you right now, like, do that. He gives you the whole like how to do it and it's up to date and it works. This random, no-faced nonsense is nonsense.
Speaker 1:Okay, that's what it is that came out of me Nonsense, and I hate that we have to talk about it, but we do, because it's in the world of network marketing and Also, I just want to remind you, if you're worried about which we all should be our reputation is network marketers. When you start adding this to this mix, as a network marketer you are just. It all feels like used car salesman bullshit.
Speaker 2:We've got your back. That's why we're saying it.
Speaker 1:Yeah, I'm going to give it to you straight here, even if you don't like it. What's going on with you behind the scenes?
Speaker 2:lady, it is hubby's birthday today. He is 37.
Speaker 1:Happy birthday to you. You are a little reverse cougar, Missy.
Speaker 2:I am. I'm very young and supple and just a little baby over here. The word we're five years apart the word choice we meet each other intellectually. I think I might be 40, you know. Intellectually.
Speaker 1:I'm not sure. I am nine years younger than Scott. So there is that what You're giving me crap this whole time.
Speaker 2:We were talking about this before we podcast. I'm done and podcast no. I'm just kidding. Yes, I have a sugar daddy and he actually has two days off. He's got today and Wednesday. We're recording this on a Tuesday and we're going to go off the island that they call it the mainland it's the lingo here. Now we're going to Mackinac City and we rented a hotel with a water park and we're going to go on a mystery tour about blackness and no like unicorns and Bigfoot.
Speaker 1:None of which are in Mackinac City, by the way. Bigfoot is. No, I think Bigfoot. I watched the batch about this season. Bigfoot is off in Washington somewhere.
Speaker 2:He's definitely also over here. His cousin Littlefoot it's here, okay, so we're doing that. I got up extra early. I've been working like all morning to get some stuff done, so that way we can enjoy and just do some fun stuff. We've had some heavy stuff going on in our life lately, so I'm like just a little lightness would be nice.
Speaker 1:That's going to be fun, and the kids you bringing the kids with you.
Speaker 2:Just making sure, are they?
Speaker 1:going to be afraid of Littlefoot, or is it because it's little? It's going to be fine.
Speaker 2:They, my kids, like creepy stuff, like Davey's favorite movie is Hocus Pocus, which isn't really that creepy, and then Maddie's is the nightmare before Christmas. What so?
Speaker 1:no, not like the nightmare on Elm Street Like the cartoon one. Yeah, but that, that, that was okay, that's still like what?
Speaker 2:Okay, yeah, they, they're like they love Halloween and spooky things, which is funny, because I'm like it's okay, they love it oh well then you, they're going to have a great time. Yes. That's awesome it should be super fun or ridiculously corny Stay tuned, either way will work.
Speaker 1:Yeah, happy birthday, jeremy, old man.
Speaker 2:Cheers.
Speaker 1:Cheers, jeremy. I'm taking a sip, okay.
Speaker 2:Oh yeah, it's my lemon water.
Speaker 1:Mine is throat coat tea from traditional medicine. It smells awesome. My world is. I am maybe getting like I'm feeling more rested, which is good. I won't say that I'm out of my recycle, because that's that could be different. I don't know that I have an urge for like. I mean, watch out, there's all these things brewing.
Speaker 2:So everything's just a brewing. Stay tuned on the podcast of how you can pay us.
Speaker 1:She's kidding. Do you usually wear your ring? Yeah, always. I noticed it more today than before. Maybe you have your hand up more.
Speaker 2:It's very clean right now, so it might be sparkling more, but yeah, I always wear it.
Speaker 1:It's very pretty. I always wear mine too, but I've realized a lot of people don't have you noticed that, yeah, and I'm like interesting, or they just wear the band and not the wedding ring. And here's my question about that why, well?
Speaker 2:I think, like some of the people I know, is because they get heavier and then just don't.
Speaker 1:Oh, you mean their body gets heavier? Yeah, I thought I meant I'm like the ring is so heavy.
Speaker 2:No, I think they're, like they're. They get a little thicker. Okay, that makes sense which, like when I was pregnant, I just bought myself a new fake ring.
Speaker 1:Because you wanted to have a ring.
Speaker 2:I was like I want a ring. Yeah good, I'm gonna always wear it, I think.
Speaker 1:Yeah, yeah, I just noticed. Okay, I didn't think about that. People are wearing and I'm like to wear it just for your engagement and then not wear it again, feels like. But that's a nice ring people, no judgment, I'm just curious about why I'm like.
Speaker 2:I'm like you notice these things more. I would wonder if there's other reasons why people don't, because those are just the reasons I've heard from. Like. I have a girlfriend who doesn't wear hers and she's like it just doesn't fit anymore.
Speaker 1:Like oh, I'm making you buy you a new one. Yeah, or you know, you can get that thing, that hinge that opens up the ring. Yeah, there's options.
Speaker 2:There's options. Yeah, eight years and I'm rocking. I'm going to rock. I mean, I did get an upgrade, but Did you?
Speaker 1:Mm-hmm? Yeah, she's like, I sure did.
Speaker 2:It's like, ok, I've earned this, the first one I put in some work, but then now I want the real one.
Speaker 1:You are so funny, oh my goodness. Yeah, that's what's going on with me. We're going to Boston in a couple of weeks to visit Scott's family, so we'll be there for a week. So that'll be good to see them and all the things.
Speaker 2:So yeah, looking forward to that. That'll be so fun.
Speaker 1:It will be fun.
Speaker 2:Awesome, all right, you're all. We will be in your ears next week.
Speaker 1:Take care.
Speaker 2:Thanks for listening to another episode of Rocks Talks. We would love for you to help us get this message out to other network marketers. If you could follow rate review wherever you are listening to this episode, we would greatly appreciate it. And hey, if this episode speaks to you directly, take a screenshot of you listening on your device and post it on Instagram stories. Be sure to tag us over at Rocks Talks.
Speaker 1:Always remember you're not ahead, you're not behind, you're exactly where you're supposed to be and we'll see you next week for another episode of Rocks Talks.