Here's a promise: By the end of this episode, you'll have the tools to create a unique and genuine personal brand that resonates with your ideal customers.
We understand that building a distinct and consistent personal brand can feel like a big challenge, especially if you're just getting started. But don't worry, we've got your back! In this episode, we'll delve deep into the art of branding to make a lasting impression on your future customers.
Tune in to this first episode in our series as we take a closer look at your personal identity and encourage you to think about how others perceive you. You'll walk away knowing how it can profoundly impact your success in your business.
Here's a promise: By the end of this episode, you'll have the tools to create a unique and genuine personal brand that resonates with your ideal customers.
We understand that building a distinct and consistent personal brand can feel like a big challenge, especially if you're just getting started. But don't worry, we've got your back! In this episode, we'll delve deep into the art of branding to make a lasting impression on your future customers.
Tune in to this first episode in our series as we take a closer look at your personal identity and encourage you to think about how others perceive you. You'll walk away knowing how it can profoundly impact your success in your business.
Welcome to Rock's Talks, the podcast that helps network marketers grow their business on social media. I'm Roxanne Wilson, social media network marketing coach, with nearly a decade of experience in the space, as well as television and radio experience, and a passion to really help you and empower you to be the best network marketer you can be, which means knowing yourself and knowing your brand.
Speaker 2:And I'm Taryn Soa, your social media sidekick. I run all things behind the scenes at Rock's Talks, While being the right hand woman to Roxanne, I also strategize and manage our full social media plan. So I would love to share with you the tips, the happenings, all the things going on in the social media world.
Speaker 1:Each week, we're here to give you the latest and greatest direct selling, social selling, network marketing, whatever you like to call it. The end game is for you to really understand your business, understand yourself and your brand and to rock it on social media. We got to talk about it. Are you ready to talk about it? No, we have to talk about it because it's it's everybody's talking about it. We have got to talk about it.
Speaker 2:Don't talk about Bruno. No, no, no.
Speaker 1:You know who we do talk about. We got to speak now and talk about it.
Speaker 2:Taylor Swift yes, and that guy from the KC's. Oh my God, you just you rest my case.
Speaker 1:His name is Travis Kelsey, and can I just say, yeah, see, you didn't, did you know you're a bad football, come on.
Speaker 2:I do, I'm in a fantasy football league, okay? My name is Taryn Mahomes, so trust me, I know. Okay, oh.
Speaker 1:Taryn Mahomes, then you must know that Mr Kelsey is your Mahomes.
Speaker 2:Hello, you know, I'm just I'm bitter about it.
Speaker 1:She got to him first, so yeah he's that guy Before who she got to him before me, me, me. You're married with two kids. What are you talking about?
Speaker 2:That doesn't mean anything, yeah, when it comes to professional football.
Speaker 1:How dare you? You have to talk about it and I think it's really poignant because a couple things Lessons learned from Taylor Swift and Travis Kelsey you ready for this Number one no matter how big you think you are, there's always someone bigger.
Speaker 1:Travis Kelsey. And there's this funny, like I love them. There's these, these reels and in what not going around, where they have the girl, the wife, and she's sitting there and her husband's like in the background. It's like honey. Did you know that the Taylor Swift like brought this guy off the map? No, you know, no one knew who he was and she put him on the map.
Speaker 1:This Travis Kelsey guy like, and the guy in the background is getting so right. What on the map? He's a champion, he's this and that. He's that he hosted certain life. What do you mean? And she's like no, he didn't even exist till Taylor started dating him. It's hilarious and it's going on. And then the guy's like please don't tell anyone, don't tell my friends that you did not know that. And people are recrasing over and over again. And I actually did. I did. I was sitting there with Scott last night. I said I go, you know, I and I said that to myself and he knows I don't put ball on and went up and I go, you know, there's this thing going around and I told him what it was. He goes, what do you mean? And he's did the same, he like had the same reaction, and I love it because it's a reminder. Well, travis Kelsey is not just some random dude who happens to play football.
Speaker 2:He's new on the team.
Speaker 1:He's literally at the height of his career. Like Scott, he's a tight end. So, Scott, he probably has a couple more years and then he's not going to be at the at the height, right, but right now he and he is buying to be like one of the best tight ends ever. He did not need Taylor Swift to be popular, but yet I guess he did. You know, his followers went up by one million. Since they one million in the last week.
Speaker 2:I was looking at the stats of just like everything across the board since the relationship announcement and I'm just making sure there's not a ghost behind me why I paused for a second. Guys, and everything is up like sales, jersey sales watch it. Like it's just like all of it.
Speaker 1:Now, mind you again, this guy has, he has, he had a thing going, he's got his podcast with his brother there was a keeping up with the Kelsey's or whatever reality show that they've done in the past.
Speaker 2:He like mentioned that I didn't know about that.
Speaker 1:Yeah, for real, yeah. And his mom, mom at Kelsey, is like NFL mom Dejora, cause her two sons played against each other in the Super Bowl last year.
Speaker 2:That's what I remember. Is that piece? Yeah, and I don't remember. Oh, I do remember the mom part. I just remember them playing each other.
Speaker 1:Yeah, yeah, because they kept asking who she was going to like, who she was cheering for, and she, of course, wouldn't choose. But, that being said, right, it's made a huge difference. And what's also interesting is people are like there's no. Scott was listening to his Boston radio this morning and they now, clearly, I mean I did radio, so I know how you have the different personalities, right and so the personality who's like a big football guy is like what are you talking about? And he literally said what are you talking about? Taylor Swift is doing this because she needs the publicity, because she's got a movie coming out, and and Scott was laughing because he's like Taylor Swift doesn't need this. She has like I don't know how many million followers, maybe 27 million on Instagram, and NFL has like two or six Like she is bigger than the NFL.
Speaker 2:She doesn't need any help. The movie needs no promo.
Speaker 1:None at all. She's doing just fine. And he was saying like, oh, and this is getting her ticket sales up for a concert. Her concert's been sold out for over a year. We can like, hello, it went to Congress. It's a big deal, but it's a reminder that there's always someone bigger than you. There's always more that you can do to establish your brand.
Speaker 1:There are NFL fans who didn't know much about Taylor Swift, who now know more than they want to about Taylor Swift. There are football. There are Taylor Swift fans who knew nothing about the NFL. They don't understand what a down is. Did you see?
Speaker 1:The Kelsey's podcast I listened to was so funny. They acknowledged the Swifty thing and they're like, okay, we have some questions. And it was like it was like Jenny speak now, and they had little names, like all these Swifties, and they were asking questions like what is a down? And they were explaining this is what a down is. Why is your name? Why is your? You are tight end, how is can that be an okay name for, like, they had just really basic questions and they did it on their segment about their questions. But there are people who are watching the NFL now, who are getting excited about watching the games and are watching them that would never did before. And even though people are like enough with the Taylor Swift or it's funny because I'm hearing as many people say enough with Taylor Swift, stop showing her as people are like we came to see Taylor Swift, you didn't show us enough of her during the game. So it's like, yeah, it's, but it's a reminder how important your brand is right and how important is to know and be established with who you are.
Speaker 1:Number one. I think that Taylor I do think it's real, by the way, I think Taylor finally found someone who, like, knows who he is, is doing his thing and is doing at the top of this game, not these like fly by night. Random can't handle a strong woman men she was with before. Like, let's be real, come on. Yeah, well, it's a. No, he is a. So perhaps the fact that they both know who the F they are help them find each other. That's one. So maybe, if you're looking for love, figure out who you are. Okay, you need to brand yourself.
Speaker 2:But also yeah, always, that's always my advice.
Speaker 1:Is that good advice? Yes, know who you are. There you go. But that also comes like when you think about now, while none of us and I include Taryn and myself in this, just in case you weren't sure are as big as Taylor Swift or Travis Kelsey, even before the Taylor Swift effect. We have to know who we are and what we're putting out there on social media. We have to be clear about our message and all the things. And that's where we hear that like scary word brand. And I know that, especially when you think about social selling, network marketing. When people ask you what's your brand, what's your PB? Yeah, usually people run to know. No one says that Peanut butter, what's peanut butter?
Speaker 2:She meant personal brand no, your personal brand.
Speaker 1:I know, but no one starts there. Everyone's like oh yeah, I sell like anti-aging skincare or I have. You know, I sell makeup. That is not your brand, and you've heard us say it over and over again. But your brand and your company are not the same thing. Your brand, I didn't say your company's brand, your brand. But that's where people stop because they don't know what their brand is. And that's where it's like oh crap, now you want me to get all squishy and figure out who I am and what I stand for and what I do. Yes, that's weird.
Speaker 2:Yes, Because otherwise you're going to confuse people on your social media. I see it all the time. Yeah, you know as just knowing. You know the ins and out of how social media works and I see you know people come on and come off and you can see who doesn't have their brand figured out and then, because they don't have their brand figured out, what I also then see the land fall from that is they don't show up consistently on social media because they don't know how they're kind of like what the heck am I talking about If I'm not talking about my product sale?
Speaker 1:Yeah, you know, I saw something really cool that Gary V posted recently. It popped up in my feed and it was like a picture of him and he took like these pictures, like him standing up and it showed his face and they had one kind of costume like on and it was like his shoulders and it kept going like so it should like five tiers of him and it was him in different scenarios and his point was that he's all these things and it's okay to be all these things. And he was talking about, like in business, when you're, you know, if you're, if you're creating your own business, it's okay to dabble in different things. And I, and then when I saw that it made me think about this, because it is okay to not just be the skincare girl, it is okay to not just be that if it doesn't mean you have to have 55 things, but it is okay to not feel like you have to talk just about your business.
Speaker 1:We're giving you permission If you think, oh my gosh, I've got to talk to us about my business. I want to give you permission that you haven't. You know. It's interesting because I actually funny enough, because I've been saying this for years. People have written me back, written me back from time to time. They're like you say that, but you always talk about on your page, roxanne. You always talk about network marketing, network marketing tips, and I'm like, yes, I do, because I've changed, like my page to just really be about giving you all tips and what's interesting is I think I'm going to stop doing that.
Speaker 2:I think I already noticed that you have stopped doing that. I think you always have. I don't think it's necessarily if people are coming like, oh, you only talk about network marketing. I think it's because sometimes you're closed off and don't share everything and sometimes you do like there's an ebb and flow. So I don't think it was intentional that there's some things you don't show, but your personality comes out at times and then there's times where you step back that's also okay Whereas the network marketing stuff continues, Right, Right.
Speaker 1:The message that keeps going yeah.
Speaker 2:Yeah, well, and so let's talk about, like, what is the Rox Talks brand? Like, what's okay to put on our social media? There's a lot of branches, right? So there's the piece where, like, I come in and we share the podcast. That's a piece of our brand. But then there's the piece of also, depending on what we're selling at the time, we'll be there and then I don't show my personality as much as on our account, but you do where you like to work out. I think everyone should know that by now. If they follow you, they're aware they like to work out and that's good. People want to know like Roxanne, oh yeah, she works out. Roxanne got married. Roxanne loves reality TV, love it, it's so good. And that all comes out like within the brand, yeah yeah, and then in her weaves, because then you talk about those things on the podcast too.
Speaker 1:Mm-hmm, for sure, for sure. I think the thing I'm noticing and I think it's because I'm coming out of a recycle and so I'm like hello, hello Isn't me you're looking for. When you awaken for something and you stop doing things for a while, it's hard to start back. It is for anyone. It's like, oh, and what I find for me personally, is I start to judge the thing. So I'm like, oh, but if I, I want to post this, but if I post this, what are people gonna think? Or it's gonna come off right, or it's gonna do this or that.
Speaker 1:And I'm and I am really leaning in in October is the month is like my month of like just feeling, being in my body, and where does that land in branding? I think it doesn't big. Oh, you're like where is she going with this people? Because I think this is part of it. Branding is knowing who you are right. And so I'm really leaning into that and saying, okay, I have a desire to post something on social media. I'm just gonna do it. I'm just gonna do it. I'm not gonna worry about how it's going to be perceived. I'm going to do it because it feels like what I want to put out there and I say that to y'all because I want you to get into that as well too like If you're trying to figure out what is my brand, what do I want to talk about? You know, the easiest way to figure that out is to just start posting stuff.
Speaker 2:Oh yeah, this is. This is great because you guys, you can do that in the beginning when you're figuring out your brand. But also your brand evolves with you as a human and so, roxanne, you've had this business for how long. It's still okay to then let this evolve and change as you change 100%, 100%, and it's okay to show that change happening.
Speaker 1:I could sit here and like hoard all the things that I want to put out there and wait till it's all done and then go okay, now I'm ready, here's my, you know, here's my new grid, not that I'm thinking that way, but like Um or I can just let it evolve and show you all that that process and the reason that I like that is because that's normal, that feels real and that is going to be, that will feel real to others. And I say that to you because your transition, your journey, is what is going to cleave people to you. Yes, I use the word cleave I love that word because people are going to be cleaved to you, because they're gonna be like oh I, I watched her from the beginning. I saw her, you know, just kind of fumble and and I didn't then you, they'd be like I didn't see this is a fumble. But now I look back, go look how far she's come, and so she's my jam, I'm her right or die, because they go through that journey with you.
Speaker 1:If you're waiting to have it all figured out, is life figured out? Did you figure out life already? Because if you did? Why are you sitting on it? If you did, you're like J Lo, who clearly has a secret and she's not telling everybody about it, because why does she look that good at that age? She's doing something and she's not sharing it. It's not all natural. Well, you need to be a girl and share that shit, okay.
Speaker 2:Yeah, I think all you're saying like everything you're saying is so true. But also then, while people are figuring out, sometimes like I'll see Things that like don't make sense on people's social media. It's almost like they never figure it out where it's like at some point. Yes, evolution in your social media and your branding, but you also want to have the goal that there kind of is a brand at one point.
Speaker 1:So it's interesting you say that, because I can think of specific, some specific Like I can see the accounts in my head right now where I see that and I think those are the people, honestly, who are trying to do too much, who heard from someone that they have to be posting every single day or several times a day, and so they're literally like trolling, the internet trolling. I said it, okay, okay this.
Speaker 2:What's trending right now?
Speaker 1:Roman Empire is trending right now and I do something at Roman Empire. Okay, now, this dance is trending, I gotta do this. Okay, now I've got to do this. Now I need to grab my husband and have him dance with me here. And now I've got to do this and talk about this product and all these things.
Speaker 1:And it's like You're doing so much because you're trying to keep up with what you think someone told you you had to do and you're not taking a moment, going what do I really want to say and put out there, like, let me take, like I, I get bitter, and I think it's part of I get bitter bitter interesting word when People are like, hey, take a look at what so and so did, or do something like that drives me bunkers. Like I have to like, and I'm like is that a bad? Is that my low? Is that my low expression, or a mid or a high expression? It's probably a low expression, but I, I, I Really want to express things that are coming from, like, from the heart of me. That might be a manifesto thing as opposed to is that a manifesto thing? Yeah.
Speaker 2:And instead of copying even not copying, but like repurposing how someone else does it Mm-hmm, mm-hmm. Yes, where you're like, yeah, cool, let them do that over there, yeah.
Speaker 1:I think that's why I never got into in hindsight like the TikTok dance thing, because I'm like somebody else fricking did that, I don't wanna do that someone else did.
Speaker 2:I'm surprised you don't, because you love dancing. I love dancing and it's like you love pop culture. I'm like that to me seems like a rock-sand thing, but you didn't start it.
Speaker 1:I didn't start it, so I'm like mm-hmm, not doing that, forget that thing. I mean, there's only like one that I think I ever did, but yeah, no, yeah, and I don't think I ever posted it. Yeah, that's my thing. So, but again, if you're not a manifesto, ignore what I just said.
Speaker 2:What would?
Speaker 1:Because you're probably not like most of our listeners probably yeah you're probably not so, but if you are, you know who you are, there you go. But if you're not, which you probably not like, yeah, get expressed, like respond to what you see out there, but don't feel like you have to follow and do all the things. If you're feeling exhausted with your social media, it means something needs to change. And I promise you, if you're feeling exhausted, you're looking exhausted, and I don't mean like oh, she looks tired, but I mean when people look at your social media, they'd be like wow, what is going on? I'm not hanging out over here, it's too much. What's going on? What's she making? I have to shout out to, because I have been looking at you know different things on. I do look at the grammy, all I just. But I admired what people are doing. I'm like good on you. There's a woman and I see that you follow her as well too and she's got some weird like name, like Rena Frea, refraining your mom.
Speaker 2:Oh, the Amazon girl. Yes.
Speaker 1:Yeah, every day, every day, she shows you Amazon deals. She stands in the same spot in her house which her house looks pretty freaking cute, or at least just that room and she shows you look at my outfit, boom, boom, boom, look at this, and then at the end of the month, doesn't even hire them. They're all wrinkly, but anyways.
Speaker 1:I know, I knew it was that I was looking, because I was right before we came on this morning. I was looking at that's what I was doing in bed and I'm like those sweaters are wrinkly.
Speaker 2:I got my couch from her. That's the influencer that showed me the couch I ultimately went with. You're kidding.
Speaker 1:Okay, I did not know that. I wonder so because then you said you found it from somewhere, but you weren't. You can remember where she like literally says look at my staff.
Speaker 2:I opened the couch.
Speaker 1:There's it Boom, boom, boom, boom, boom, boom, like boom. And then what I do like is at the end of the month she has that top 10 list, right yeah, she's like here's the top 10 things you bought from my Amazon page. You know what I like? That, honestly, she's straight up telling you I'm making money and these are the things that you liked.
Speaker 2:There's no illusion that she's making a lot of money, I'm assuming for this.
Speaker 1:Yeah, she's gotta be, Cause I saw that trip and her parents. Well, she comes from money Cause clearly her father-in-law or her family-in-law lives in one of those nice retirement communities in Nicaragua. I got that far yeah.
Speaker 2:Yeah, I didn't get that deep I got that deep. I just know her sister-in-law has the couch, she has the couch, someone else in her family has the couch. I'm like this is a good couch.
Speaker 1:I mean, and I don't understand how she wears mediums and everything, cause she looks like a freaking extra small. But whatever, I got a large in this, yeah, cause you're one of those like skinny, that like the baggy look which looks really good. I knew so. I keep doing it, but I still don't know what size I should get, based on what you just said to me. But I'll when are we going with this? It's a rabbit hole We'll have to put. Can we put her links Some people know what we're talking about on the page, please?
Speaker 1:Yeah, yeah, she's figured out. Her brand is where I'm going. She's figured out her brand and, believe it or not, even though she's posting every single day, what she's doing is very simple, and or she makes it look simple. She stands in the same spot, she says the same thing, she literally leans into the camera and is coming away from the camera. She presses record and then's like look what I got Now. Granted, she has to try on all the outfits and new things. So I'm not saying what she's doing is easy, cause it's not at all. Yeah, but she has made the brand seem very simple. It's very clear. You know what you're going to get from her. If she switched rooms, I think it would have people go into a coronary. What I appreciate about that is she's figured out her shtick and it's working for her.
Speaker 1:And I say that to say, even though she posts every day, she keeps it simple and she knows what she's doing. Y'all can find that brand. You can figure out yourself and it doesn't have to be now. I have to be in this background Now. I have to have all this on my. I have to put all these bells and whistles on my posts and it has to be this and that and I gotta have cursive. I had to put the cursive in there. You know, I had to get in there somewhere.
Speaker 2:I have to have 55 colors.
Speaker 1:It doesn't have to be that way. It can actually be super simple in however you do it. That's it.
Speaker 2:Yeah, well, and she's different than network marketing, for sure. But I even think about there's some other, because I'll look for those kinds of accounts and those brands. And there's people I won't follow because they're, even though they're also selling stuff from Amazon, like it. Just something about their brand doesn't make sense to me, hmm, or like what they're sharing it's like this feels weird and you feel like you're. Yes, you're also trying to make money and I'm also aware of that, but there's something about you that doesn't make me want to buy from you.
Speaker 1:What is it? What's the thing I don't?
Speaker 2:I don't know. Yeah, I haven't sat and thought through. I mean, I can ponder on that a little bit. But I think about the gals in network marketing that I follow and the biggest thing that sticks out to me is I don't. I know there was network network marketing, but I didn't know that right away they talk about other shit.
Speaker 1:Because they are a well rounded person.
Speaker 2:Yes, like one girl, like I watched as her family went on this trip's Nashville and I thought it was so cute and the whole time during sharing her trip she was also sharing. She sells, um, my God, what's it called? Monet hair? No, not money. And she was still sharing like how she was taking care of her hair while she was traveling. So it's like there was pieces of it in there and you can tell like, yes, she's, she's selling something, but she was showing her life and fun and putting it in real life.
Speaker 1:Yeah, this gets me back to the whole gosh in my perfect utopia world. You don't join a network marketing company just to join a company. Join one that goes along with who you are as a human.
Speaker 2:Yes, yes, what is your saying? Like, if you're vegan, don't sell beef jerky. Yeah, yeah, exactly.
Speaker 1:Cause, how are you going to make a brand? I'm like, okay, yeah, but that's what people do all the time. And it's like, yeah, your story might be compelling, like I never wash my face and now I use $200 premium skincare regimen. That makes sense. Makes sense for like a wow factor, but at the end of the day, it's going to be harder for you to show that off because you didn't believe in skincare in the big in the first place. In the first place it doesn't come. How shocked, would you?
Speaker 2:guys be if we on this podcast all of a sudden had an ad of how to grow your business without social media? That's like that seems like a no brainer. You guys are like obviously you want to do that. That's what it can do, like on social media, from you know no hate, but that's what you're doing and you can find.
Speaker 1:We can make stories for everything. You understand that right, as humans, we can make up stories for everything. You could be like listen, I'm 85 years old and I sell paper pie, which is the book we used to be. Us born books. And it makes sense because my grandkids are far away from me and I like to send them activity books and books, but at the end of the day, I ain't buying it. It sounds like okay, well, that makes sense, but there's no longevity in that, because you are not spending your time thinking about what activity books you want to send your grandkids. Good, not. Yeah, you're thinking about being in your retirement community, having a good time playing pickleball and watching the Google batch.
Speaker 2:Spicy margaritas Right Rolling around in your golf cart, right, that's what I want.
Speaker 1:But if you were in a company that sold like pickleball outfits, that might make more sense, because you're the pickleball captain. This is my point. Make it make sense. Now. Branding is so very important for this reason, and we'll go into, like, how to figure out all those things. But this is why it's so important to all, because it actually, whether it is an obvious you're a vegan, you're selling beef jerky. What happened to you? Or it's the not so obvious undercurrent of energy, like Teran was talking about, where she looks at certain accounts and something is off and she doesn't know what it is Like. Her conscious self doesn't know what it is, but her subconscious self is calling the BS meter like big time People are doing that to sell that Exactly.
Speaker 1:They're wearing that. People are doing the same thing with us. I saw I was looking at like furniture and stuff, and so there was a furniture and y'all we're talking. I think it's good for us to talk about. We're talking about influencers and different people online because they're, because you can learn a lot from them. We're not saying, be them, you learn a lot from them. But there's an influencer who her whole house looks like restoration hardware and Crate and Barrel. It's beautiful. And she actually said something and she's like hi, home, something or other. And then she was showing something. She's like I'm y'all know me, I never buy discount, I don't believe in discount. But here's this one thing that I saw that I wanted to show you and I'm like thank you for calling that out, because she, you know how people have their Walmart halls like that, or Amazon halls, yes, and these huge, beautiful the Walmart halls.
Speaker 2:get me in these huge, beautiful houses.
Speaker 1:I ain't buying it. You're not wearing that. You're sending it all back. This woman, instead of that, has a. Here's my Crate and Barrel hall. No, not Crate and Barrel pottery barn, sorry. Here's my pottery barn hall for the month Hall.
Speaker 2:I can buy like one item a year.
Speaker 1:Hi. Okay, but I was like you're what? I'm sorry it's like here's my monthly pottery barn hall. I love you.
Speaker 2:Goals, Goals. I'm lucky I get my one piece from Crate and Barrel. That was $75 and it holds you tensils and I'm like questioning why you can bought it Anyway by the way my generation uses the word biatch like as a form of like.
Speaker 1:It's positive words. If that bothered you, I didn't mean to trigger you.
Speaker 2:Thank you, Like past trigger so do we have some homework we do with your people before we go into cause. We're going to keep talking about branding you guys because we think it's so important this time where we are in America and the economy, because we want you guys to show up and be the light on social media versus just getting buried with the accounts where people are like, yeah, sometimes a little awful about the town.
Speaker 1:I have a question for you. Yeah, you can answer next week, but how do you feel about a controversial brand? What do you mean? What if you have controversial opinions? How do you feel about putting that on a brand? We'll talk about that next week. I don't want to hear your answer because I've had an answer in the past. If you guys know me, if y'all know me, you know I have an answer in the past and I'm I kind of know your answer. Yeah, I'm looking forward to talking about that more. Okay, cause you said in this culture and whatnot, I'm like oh, what about? What about controversial brand? Cause I think that sometimes that is one of the reasons that stopped people from brand who they are. They're afraid that they're going to get rejected.
Speaker 2:Oh yeah, because they're. I just got this question from a podcast client last week. Like I'm actually concerned, like how do I say my opinion? Good, we'll talk about that next week.
Speaker 1:Sound good? Okay, Sounds good, All right. What homework? What homework did you want? You want homework. You said is there homework?
Speaker 2:Did you? I'm just wondering if there's anything we can give people the ponder on. Like it's just, we want you to start thinking about your brand and we're going to help kind of walk you through this process. If you already know it, cool. If you want to tweak it, cool. If you're evolving, cool All the things, yeah. But thinking about how your hero product it's with your brand.
Speaker 1:And if you don't have a product, please go back and watch this. So I would say the homework is this this is always my faith, your best buddy, whether it's your dog, your spouse, your friend, your sibling how would they describe you? How would my dog describe me? I kinda like dog, because your dog knows you better than anyone.
Speaker 2:But the my dog would be like she's so cozy and warm.
Speaker 1:Tell me, your dog doesn't know you better than anyone else, though your dog sees out like, how would they describe you? Like? What are the things they say you're passionate about? Or what I typically say is if you had a good friend and you fell over like you hadn't seen each other in a while and you're sitting down talking, what are the things that you could talk about? Like? And the next thing you know, the sun is rising and you're still sitting down drinking wine or free wine or whatever you drink I'll call it free wine or wine and you're still talking. What are those things you're talking about? Yeah, I like that. Yeah. Or the dog. If your dog could talk, roll that beautiful bean.
Speaker 2:I'm like literally answering that in my head right now Like what would he say?
Speaker 1:Like I kinda like that that just came to me like. I'm like, if your dog could talk, what would your dog say about you?
Speaker 2:Hopefully good things yeah.
Speaker 1:Okay, behind the scenes. Yeah, oh, really quickly though. Hey, if you are looking to like delve into this, I know there's always the type of person who is like this is great, I want more feedback, or I want some one-on-one conversation about this. I do have some flexibility for some coaching right now, so hit me up. You can just either message me on Instagram at roxtalks, and we can tell you a little bit more about what that looked like, and I'm happy to see if we'd be good to work together, if I can help you work through whatever you need to work through.
Speaker 2:I like that. I've actually, you guys, like had to work with coaches on this stuff because I have a hard time seeing myself and I've hired like messaging and whatnot. So it's totally okay if you're like I don't know how to answer these questions they're asking me.
Speaker 1:Yeah, yeah, they're not easy questions. We're asking you If you came thinking lighthearted. I thought we were gonna talk about Taylor Swift. We did, but we evolved from that, just like Taylor abouts. We went through the eras, it's okay, it's fine Early stuff. Her newer stuff is totally different. Yeah, that's another example of branding and changing. Oh my gosh, I know sorry we're gonna stop, but you think about Taylor when she was a little like you're on like teardrops on my guitar and they could have evolution, right, but look at her change. And she was. I think she's funny because she's a fake country singer, which I love that about her.
Speaker 2:I hated when she transitioned to pop. I was so mad. But here I am Now I love her.
Speaker 1:But you know, and I love that, but you know what's interesting about her. She was never a country singer In my head she was.
Speaker 2:I was the same age as Taylor, so we were growing up together and, like when she transitioned to that, I'm like she's growing up.
Speaker 1:So hear me out. She gave the clues cause, you know, she's always had little clues about who she was, but people weren't paying attention. When she'd go to those awards shows and she'd sing every lyric to the rap songs and the pop songs, that was an indication that homegirl was not a country, all in country, person, just saying.
Speaker 2:It just got her in it got her in. No, she always knew, she always she but oh, I'm saying she was always new, but it like that was like her foot in the door.
Speaker 1:Yes, 100%, it's like it makes sense the way you sing, what you do, you write country. We'll welcome you more and then you can. Yeah, yeah, it's genius.
Speaker 2:Genius, mm-hmm. All right, I have to get to behind the scenes because, you guys, what I'm actually doing in real time right now, well, not as real as in this podcast. I am podcasting for the last time in my home. If you're watching the video, I'm sitting like kind of at the end of my kitchen and I'm here alone with a ghost and I'm doing my final pack up and I'm just feeling weird. Do-do-do-do-do-do-do-do-do-do-do-do-do.
Speaker 1:Do-do-do-do-do-do-do-do-do-do, do-do-do-do-do-do-do-do.
Speaker 2:And I'm now over an hour of when I should have been packing, so I'm like getting a little stressed.
Speaker 1:Sorry about that. The ghost is working on some of it right now, Y'all let me say ghost, because she came in their house and I she had the blur on, but I swear I saw someone walking behind her and I'm like who's there? And she's like no one. I'm like, oh well, I saw legs and shorts and, interesting, my pants.
Speaker 2:I've been scared this whole time. I actually shut the door of the basement because I was like she definitely lives down there.
Speaker 1:I feel bad because I really thought someone was there. I wouldn't have just said that, like, had I known that someone wasn't there, I wouldn't have been like who's there. I would have been like keep that to yourself, roxanne.
Speaker 2:There's no one here. You guys, I've been, I'm not staying here, it's just me.
Speaker 1:You're going to miss your house, or do you feel like this is complete now?
Speaker 2:Um, I feel like I haven't completed this yet. I can't really answer that question because I might cry.
Speaker 1:Oh, and then what you just said already has me like oh, hmm, well, I'm finished business. You said you feel like you haven't completed it yet. That's interesting.
Speaker 2:I feel like today or tomorrow is probably going to be like the true goodbye. Yeah, like because it feels like I came home today. Does that make sense? Yeah, versus not, I don't know. It feels like I've been on vacation. While we were in Nashville we're staying in a hotel, so of course it's going to feel like a vacation?
Speaker 1:Was Maddie born in this house? Oh, pumpkin.
Speaker 2:I brought Davey here. We moved in when he turned one and he had his first steps here. Like I was pregnant with Maddie here. This is my first house, yeah, and I think too there's like a frustration that no one wants it yet. So I'm like I don't understand, because this house is amazing. Like we've had so many good memories here and so much growth. Like I want someone who is going to love it to come get it.
Speaker 1:I. So I think that maybe it's just coming to me this time that you have a loan in the house for the next day or two. Is you? You need closure? No one can take that house yet because you haven't, you haven't let the house go. Yeah, you know, like those memories, just like you, you need time to just say this. This is totally different, but this might give you an example.
Speaker 1:I sold my car yesterday. You did. I love Max. I I'm going to get to hear about Max. Like there's something about like I got Max in a really cool time. I was at the TV station, I was at the home shopping station and I had, like, just kicked ass and I had a great. I just was kicking butt, selling tons of stuff, top dog, before I even knew I was going to end up getting promotions and keep going, but I just did an awesome job. One holiday season and holiday, of course, is the time and I got this big fat bonus and I'm like and I'm like, what am I going to do with it? Meanwhile, my, my car caught on fire. I'm not a car person. I don't like my car caught on fire.
Speaker 1:So I took it to like my mechanic and he's like I can get it, just good enough so you can go ahead and like turn this in. So I did and I'm like I didn't even want, I don't want a car, but I'm like mini Cooper and it was turquoise and my color, you know, and I was like I'm going to get this car. So I got the car and was able like I got it with my bonus and all that stuff and I had it 2012. Okay, so that's how long I've had that car. Max has been with me from golly, that's 10 years. I lost my dog, a single woman. My dog died in that car, not in that car, but like I had Max when my one bear died.
Speaker 1:When Baylor came, when Scott came, like I was, that's my. That's a different time in my, my life and I feel like it's like, wow, that's, that's a, that's a piece. It's almost like a symbol of that part of my life is now gone and I've been. Scott has been telling me, my dad's telling me to this one too, stop putting money in the car. I'm like, oh, I like it because I don't have to have a car payment, but I love it because it's Max. There's no, no key to car out there. And so and I literally, when I leave the car, say bye, max, maybe there's like something is wrong with you. I'm like hi Max. I say hi Max. Everything where I'm going with this is like the air conditions are stopped working About a month ago and I was like not going to tell Scott because, like we're not putting another dollar in that car, yeah, and just some things are going on where I'm like, okay, let me just see how much it's worth.
Speaker 1:And I was. I told Scott I think I get this much for it. There's no way. I'm like let me look. And it I was right because. And so it was like okay, you know, the Kelly Blue Book does an automatic offer like this is how much will offer you? And it was like, oh, all right, let me set up an appointment. And we're just going to go today. And I'm like I'm just going to go there to yesterday. And I went and they were like here's the money. They're like is the air conditioner working? I'm like don't really know. So like okay, we can only offer you the Kelly Blue Book because we don't know if we have to fix the air conditioner.
Speaker 1:But I had said to myself if they offer me more than this, I'm taking it. And they did. And when she's I said yes. But then I started talking to her. I'm like Max is a great car. Max has been with me for this long and I started telling all these things and she's like you're not going to give us the car. You're like, oh no, you're keeping Max. Like I feel like you're selling yourself the car. I go no. And I said to her I'm like I need to know what are you going to do with Max? Just tell me like where's Max going to go now? Like what's happening to Max?
Speaker 2:He's being pieced apart Like is he getting better, right?
Speaker 1:I need to know. I mean, they're going to try and sell Max, but if they can't, then they'll. They'll put him up for auction. And I was like, okay, I just need. I said he needs a really good owner. And I talked to Max I'm not lying, I like what's talking to Max. This is probably why I didn't want Scott to go with me, because I'm meeting this time with him. I'm like, max, I'm so sorry, but I love you so much and I want you to be like a starter car for someone and it's going to be great. And what I'm saying is I was just walking through there and like thinking about all the members and things I did in the car. I needed to do that to let the car go, and I just think that maybe you need to do that and like spend some time. I'm like getting teary over you in a car, I know I'm like about to cry.
Speaker 2:I'm like your car, my house. I'm like wait, this isn't a dog, like for a kid.
Speaker 1:No, but I think you need to do that and like celebrate those moments in each and every room, and I feel like once you do that, then the house can be someone else's house and create whatever memories are meant for that person. I can do that. I'm not packing and I think you need to do that. It's good that you're doing that without everyone in the house, because there's so much energy, my little project so much, and you need just that time to like do that and like feel it and yeah.
Speaker 2:I was going to invite my girlfriend over and I'm like I think I'm just going to do it by myself as my dad blows me up and just have a moment, because I wrote a letter. Like I sat down and I wrote a letter to the new owners and was just like thanking them and you guys, we don't have an offer. This is my imaginary owners and kind of saying the memories. But I think it'll be helpful to get specific and let it go, because right now, like it's my house, it still feels like my house, my stuff is in it.
Speaker 1:Yeah, it is your house, so you have to, and I think, thanking the house too. And you know some of you are like, where did these woo, woo, woo, woo, woo? But I think there's a grad. Like we talk about having gratitude and all these things everyone talks about gratitude, like have gratitude for the house. Yeah, the house was able to like foster and nurture the love and think about all the things that you all as a family went through in that house and that house was always there. A lot, a lot. That's what I think I'll do. That. Yeah, I promise coaching sessions with me aren't always like that.
Speaker 2:That is a good example, because a lot of times it's more personal and deep than what we think is like. Just tell me a strategy to post that, so full media and it's like hold it on that.
Speaker 1:It's a lot more than that. It is a lot more than that, yeah.
Speaker 2:Okay, I'm going to go have a good cry session, say goodbye, do the things, we'll see you guys next week. Who knows where I'll be recording.
Speaker 1:Anywhere, zimbabwe maybe.
Speaker 2:Oh yeah, okay, I'll go All right guys, we'll talk to you next week. Thanks for listening to another episode of Rock Talks. We would love for you to help us get this message out to other network marketers. If you could follow rate review wherever you are listening to this episode, we would greatly appreciate it. And hey, if this episode speaks to you directly, take a screenshot of you listening on your device and post it on Instagram stories. Be sure to tag us over at RocksTalks.
Speaker 1:Always remember you're not ahead, you're not behind, you're exactly where you're supposed to be and we'll see you next week for another episode of RocksTalks.